Olena Yara

Olena, a Web3 marketing expert, served as the Head of Digital Marketing at Fuelarts, an Art+Tech investment platform, where she crafts effective digital marketing strategies for startups.

She’s also a steering member at London Women Leading Web3, championing women’s networking opportunities.

At LiveArt, Olena served as Content Manager, spearheading strategic partnerships with prestigious institutions such as Christie’s Education, Forbes Web3, and NFC Summit and contributing to the debut of NFT and Ordinal drops by renowned artist Yue Minjun. She successfully organized a panel discussion and curated a digital art exhibition during Art Basel Miami 2023.

Olena is also an ambassador and speaker at NFT Rome, Zebu Live and ETH Warsaw. She’s also a contributor at NFT Magazine, writing articles on digital art. She co-founded Factory 4.0, a nomadic gallery, organizing events across the world, in 2024 they hosted an event together with Tezos (Trilitech) in London.

Additionally, she founded an organization supporting Ukrainian artists during wartime.